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CMS DevelopmentWeb Development

CMS Development
That Empowers
Your Team

Custom headless CMS integrations and admin panels that let your marketing team update content independently — without waiting for a developer. Built on Sanity, Contentful, Strapi, or fully custom.

Sanity.ioContentfulStrapiPayload CMSHeadless ArchitectureContent API
See Examples
Sound familiar?

Signs You Need a Proper CMS

Marketing waits days for a developer to change a headline
Same content manually copy-pasted across 3 platforms
No approval workflow — wrong content goes live accidentally
Blog images at 8MB slowing the site to a crawl
Multi-language content maintained in five separate spreadsheets
No way to preview content before publishing
If any of these resonate, a properly configured headless CMS eliminates all of them.
CMS Architecture

Three CMS Architectures — We Build All Three

The right CMS architecture depends on how many frontends you have, your team size, and your data sovereignty requirements.

Headless CMS
Content as API. Frontend freedom.

Content is created in a separate editing interface and delivered via API to any frontend — website, mobile app, kiosk, or smartwatch. Your content team uses a clean editor; your developers consume a REST or GraphQL API. The frontend is completely decoupled.

Advantages
Frontend-agnostic (Next.js, mobile, any platform)
One content source, every channel
Scales without performance hit
Developer-friendly GraphQL / REST API
Future-proof content infrastructure
Considerations
Higher setup cost than traditional
Preview setup requires configuration
Best for
Multi-channel brands, fast-growing startups, enterprise
Platforms we use
Sanity.ioContentfulStrapiPayload CMS
Platform Selection

Four Platforms We Master — Compared

We are platform-agnostic and choose based on your requirements. Here is how we evaluate each option.

Sanity.io
Our Rating: 95/100
Most flexible. Best DX.
Real-time collaborative editing
Fully custom content schemas (GROQ)
Portable Text (rich text as data)
Image hotspot & cropping built in
Excellent Next.js integration
Studio fully customisable in React
Content Delivery
GROQ query language + REST + GraphQL
Ideal for
Startups to enterprise, custom schemas
Pricing
Free tier + $15/mo per user
Our Rating
95/100
Content Modelling

Every Content Type Your Business Needs

We design a content schema that maps precisely to your business — no generic templates that force you to work around them.

Pages
Homepage, About, Contact, Landing pages — visually structured with reusable section components.
Blog & Articles
SEO-optimised posts with categories, tags, author profiles, and scheduled publishing.
Products & Catalogue
Product data with variants, images, pricing, and inventory — synced to your storefront.
Media & Assets
Centralised DAM with auto-resizing, CDN delivery, alt-text, and file organisation.
Team & People
Team members, authors, speakers, and advisors with rich profiles and relationships.
Video & Embeds
Native video upload, YouTube/Vimeo embeds, and responsive video components.
Navigation & Menus
Editable header, footer, and sidebar navigation without touching code.
Translations
Multi-language content with locale variants, fallback languages, and translation status.
Forms & Leads
Lead capture forms, survey blocks, and CTA sections manageable from the CMS.
Editorial Workflow

Content Lifecycle: Draft to Published

We configure a structured editorial workflow so content never goes live without proper review, approval, and preview.

Step 1
Draft
Content Writer / Marketer

Writer creates or updates content in the CMS editor. Rich text editor with inline media, embedded references, and live word count. Auto-saved every 30 seconds.

Auto-save every 30 seconds
Rich text with custom blocks
Inline image & media embed
SEO meta field with character count
Step 2
Review
Editor / Manager

Content goes to a Review state. Editor receives a notification, reviews in the CMS with comments, and either approves or sends back for revision with tracked changes.

In-CMS comment threads
Email & Slack notifications
Version history & diff view
Side-by-side comparison
Step 3
Preview
All Stakeholders

One-click preview renders the content in the actual website frontend (Next.js Draft Mode) at a private URL shareable with any stakeholder — no login required for reviewers.

Next.js Draft Mode preview
Shareable private preview URL
Mobile & desktop preview toggle
Real-time content updates
Step 4
Publish
Content Editor / Publisher

Content is published immediately or scheduled for a future date and time. Scheduled publishing with timezone selection. Content goes live with a webhook-triggered CDN revalidation.

Instant or scheduled publish
Timezone-aware scheduling
Webhook CDN revalidation
Publish confirmation & audit log
Access Control

Role-Based Permissions — The Right Person Sees the Right Things

Not everyone on your team should be able to publish content or manage users. We configure granular role-based access control so each team member sees only what they need to do their job confidently.

Super Admin
Full CMS accessUser managementSchema changesAPI key managementAudit log access
Publisher
Create & publish contentManage media librarySchedule publishingView analyticsCannot manage users
Editor
Create & edit draftsSubmit for reviewUpload mediaView published contentCannot publish directly
Viewer
View all contentPreview draftsAdd commentsExport contentRead-only access
Integrations

Your CMS at the Centre of Your Stack

A properly configured headless CMS is not isolated — it connects your content to every tool in your marketing and development stack via webhooks and APIs.

Next.jsFrontend
Native integration with ISR, Server Components, and Draft Mode.
VercelHosting
Webhook triggers instant revalidation on content publish.
CloudinaryMedia CDN
Auto image optimisation, WebP conversion, and responsive images.
AlgoliaSearch
Content indexed in real-time for instant site search.
MailchimpEmail
Sync new blog posts to email newsletter automatically.
SlackNotifications
Publish, review, and comment notifications in Slack channels.
HubSpotCRM
Form submissions from CMS-managed forms flow into HubSpot.
Google AnalyticsAnalytics
Track which CMS content drives conversions and engagement.
Content Delivery

Write Once. Deliver Everywhere.

One headless CMS powers every channel simultaneously. Your content team updates one place — every frontend updates automatically.

CMS Content Hub
One source of truth for all your content
SanityContentfulStrapiPayload
Delivers via
REST APIGraphQLWebhooks
Website
Mobile App
Email
Digital Signage
Free CMS Consultation

Give Your Team the Power
to Publish Independently

Tell us your current content workflow and we'll recommend the right CMS architecture, platform, and editorial setup for your team in 24 hours.

See Examples
FAQs

Frequently Asked Questions

Everything you need to know before choosing a CMS for your project.

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